Description

The Cullman Area Chamber of Commerce & Visitor Center is offering a three-part seminar series titled "Who's Looking Out for Main Street America?" The series will be presented by Dex Media's Matthew Gourgeot, an award-winning business advisor and marketing consultant working with small business owners. Gourgeot is a North Alabama native and graduate of the University of North Alabama who majored in public relations and marketing.

See below for details on each part of the series. All sessions will be hsoted inside the Chamber's Walmart DC Room.

1. How to compete in today's mobile world
Tuesday, Aug. 21 | 2:00 PM
In today's mobile, on-demand economy, consumers expect instant communication and service. Local, independent business owners must use the tools their customers use — or risk losing business to national chains, venture-backed startups and sophisticated regional players.
 
2. The next frontier of small business websites
Wednesday, Oct. 25 | 10:00 AM
Is your business as visible online as it can be? Find out what you're doing right and what you could be doing better to improve your online presence and attract more customers. Today, opportunity doesn't knock. It clicks. Learn how to make your online presence work for you, rather than against you.
 
3. Small business guide to the Google universe
Date and time TBD
While Google has many different products and services, the following are what truly make up Google's small business universe for marketers and small business owners: Google My Business, Google Analytics, Google Search Console and Google Ads (formerly AdWords). These are all great tools to help you grow small business. In this seminar, you will learn how to use them and how they can benefit your business.